It seems as if whenever there is a major car show anywhere in the world, there are always great pictorials and articles about the new car models which are coming out. People love to read this kind of content online. In fact it is quite popular, and often ranks up there with whatever the famous Hollywood movie stars are doing that week, people are interested in that. Okay so, let's talk about this for second shall we?
If you want to create stellar content having to do with a new car model, then there are certain things that must be in your article, they are things that people are looking for, and I'm not just talking about commenting on the fact that there was a really nice drink holder in the center console of the new hybrid sports car. Yes that's important, anyone who has gone from 0 to 60 in a high-performance corvette realizes that they don't want their Frappachino all over the car, and they want a drink holder which holds their latte snugly.
So yes, by all means you need to mention that, but people are also interested in other things, such as horsepower, performance, handling, speed, acceleration, and of course more and more they're interested in fuel economy. You must have all of those items in every article you write about, especially any new car model piece. Further, you are going to have to spend a little extra time with your phraseology, and the description. You need to use lots of adjectives to adequately describe what it feels like to sit in the car, listen to the motor, and drive it around. People want to know.
Dealing with the facts and the data is one thing. But you have to remember people are buying cars because they are an extension of their personality. You need to describe the car as if you would your best friend and their personality. People want to know about the "feel" of the car. As long as you discussed all the features, and all the data points, and you put in a real personal connection with the automobile into your article you'll be there. That's how you write an informational article on new car models.